Lessord Chrysler Is Now Peake Chrysler Dodge Jeep Ram FIAT!


For nearly 100 years, our Chrysler dealership has been serving the greater Sodus community as a family-owned and -operated business. Carrying the torch from the Ross family in 1994, Lessord Chrysler Products has had a record 22 years of growth, bringing jobs to Wayne County, fostering steadfast relationships, and loving what we do: serving you!

Now, in October 2016, we’re excited to announce that another opportunity has presented itself to take 6551 Pratt Road’s operations to new heights under a new name.

Thad Peake has been the General Manager of Lessord Chrysler since 2010 and a partner in the dealership since 2013. He has played an integral role in Lessord Chrysler Products’ many successes, and we’re overjoyed to pass the torch to Thad and his family!

Exciting Additions Ahead

With transitioning ownership comes a new name too, as Lessord Chrysler is now Peake Chrysler Dodge Jeep Ram (drumroll please) FIAT! Acquiring FIAT is just one of the first thrilling endeavors of our family dealership’s future story with the Peakes!

We’re still your hometown dealer serving Sodus, Wayne County, and Ontario, with even more to offer and celebrate. Peake Chrysler Dodge Jeep Ram FIAT is excited to be able to serve you in an incredible, brand-new facility featuring:

  • 30+ car showroom
  • Upfitz retail store for car accessories and necessities
  • In-house Farmers insurance office

To Old Traditions and New Beginnings

The Peake family is thrilled to continue working hard to uphold the values and commitments set forth by the Lessords while ushering in new offerings and services for an even better dealership experience. We thank you, our customers, for your loyalty and support during this transition.

Stay tuned for Peake Chrysler Dodge Jeep Ram FIAT’s grand opening event in early 2017. To find what you’re looking for now, check out these key areas on our website.

Here’s to the road ahead!
Don Lessord & Thad Peake

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